PCM - Corporate Identity
Objective
Pacific Coast Marine was looking to revamp it's corporate image. They hired Bluelion Advertising & Design to help update their companies look and feel. This included marketing brochures and signage, along with stationary materials like letterheads, business cards and envelopes.
Strategy
We used the latest design guidelines to develop two distinct brands that would work seperately from each other but still complement one another. We gave their logo a facelift and used a modern color palette that features the same color scheme and design 'look and feel' throughout the project. They also needed to provide their clients with interactive brochures and a user friendly website that potential and existing customers could use to research and download the information on PCM's product line.
Results
Overall, we were all delighted with the new designs. Pacific Coast now has a powerful, professional identity that represents their experience in the marine closures industry and the overall look is one of strength and protection. Currently we are about to start a web design project for PCM. If you would like us to design your corporate identity ask us for a free quote.